the universe of minimum

minimum was founded back in 1997, based in Århus, Denmark with showrooms in Scandinavia, Germany, Benelux, France, Spain and Italy. minimum is comprised of a dedicated staff of 30 ambitious young people within sales, production, design and textiles.

minimum male and female

minimum designs and develops progressive young international male and female fashion with a twisted scent of Scandinavian coolness, always with a seasonal look and commercial twist. Our collections have a unique design profile making them the ‘missing link’ between denim and design fashion.

minimum vision

minimum design is aimed at the young and progressive customer who seeks to challenge conventions and wants a rapidly changing fashion style.